Top 10 Questions Sellers Ask About Flat Fee Real Estate in Madison (Answered)

by Dre Alexander

If you’re thinking about selling your home in Madison or Dane County, you’ve probably heard about flat fee real estate services.
They’re growing fast — and for good reason: Homeowners are saving thousands in commission fees while still getting full MLS exposure and professional support.

But you might have questions before deciding if it’s right for you.

Here are the 10 most common questions Madison-area sellers ask — answered by your local experts at Alexander Real Estate.

 

1. What is a flat fee real estate service?

A flat fee real estate service lets you list your home on the MLS (Multiple Listing Service) for a single, upfront cost — instead of paying a 5–6% commission.

You still get full online exposure across Zillow, Realtor.com, Redfin, and Trulia, but you save thousands in fees.

 

2. How much can I save with a flat fee listing?

Traditional agents charge 5–6% of your home’s sale price. On a $400,000 home, that’s about $20,000–$24,000.

Flat fee listings from Alexander Real Estate start at a simple, one-time cost, often saving sellers $10,000–$20,000+ depending on the home price and package.

 

3. Will my home still be listed on Zillow and Realtor.com?

✅ Absolutely. When we list your property on the MLS, it automatically syndicates to Zillow, Realtor.com, Redfin, and hundreds of other platforms — just like a traditional listing.

 

4. What services are included in your flat fee packages?

At Alexander Real Estate, we offer three service tiers:

  • Limited Flat Fee ($5,000)

    • MLS listing, multiple website postings, professional photography, & legal documentation & recording.

  • Pro Marketing (3% of said purchase price)

    • MLS listing, multiple website postings, professional photography, professional video, 3D tour, digital blueprints, hosted open houses, & legal documentation & recording. Staging included separately w/ an additional cost.

  • Elite Concierge (3.5% - 4% of said purchase price)

    • MLS listing, multiple website postings, professional staging, interior cleaning, professional photography, professional video, 3D tour, digital blueprints, hosted open houses, paid ad campaigns, & legal documentation & recording.

This lets you choose how much help you want — and how much you save.

 

5. Do I still need to pay a buyer’s agent?

Yes, in most cases, you’ll still offer a buyer’s agent commission (typically 2.5–3%) to attract buyers represented by agents.

But you’ll still save thousands because you’re only paying that portion — not both sides of the commission.

 

6. Can I get help with pricing my home?

Yes! Even with our flat fee model, our local Madison agents can analyze market data, review comps, and help you set a smart, competitive price to attract offers fast.

 

7. Who handles showings and offers?

That depends on your plan:

  • Limited Flat Fee – You manage/approve showings and negotiations yourself.

  • Pro Marketing – We guide you through the process.

  • Elite Concierge – We handle everything for you, just like a full-service agent.

You get flexibility and professional support when you need it.

 

8. What happens once I get an offer?

Once an offer comes in, you can either:

  • Review and negotiate directly with the buyer’s agent ( we handle the drafting of paperwork)

  • Have our team handle negotiations and paperwork (available in Pro and Elite plans).

We’ll ensure you understand every step so you can sell confidently.

 

9. Are flat fee listings only for experienced sellers?

Not at all. Our Pro Marketing and Elite Concierge plans were built specifically for first-time sellers who want expert help without the full 6% commission.

We’ll walk you through everything from listing to closing.

 

10. Is flat fee real estate legal in Wisconsin?

✅ 100% yes. Flat fee real estate is fully legal and state-regulated in Wisconsin.
Alexander Real Estate is a licensed real estate agency serving Madison and Dane County — providing professional, transparent service that follows all Wisconsin real estate laws.

 

🏠 Why Madison Sellers Choose Alexander Real Estate

At Alexander Real Estate, we combine the savings of a flat fee service with the expertise of local agents who understand the Dane County market.

We proudly serve: Madison, Middleton, Fitchburg, Verona, Sun Prairie, McFarland, Cottage Grove, DeForest, Waunakee, Windsor, and Brookfield, Wisconsin.

✅ Full MLS Exposure
✅ Professional Marketing
✅ Local Market Expertise
✅ Transparent Flat Fees

👉 View Our Flat Fee Packages
📞 Call or text 608-621-7188 for a free home valuation today.

Dre Alexander

"My job is to find and attract mastery-based agents to the office, protect the culture, and make sure everyone is happy! "

+1(608) 621-7188

dre@alexanderrealestatewi.com

555 Zor Shrine Pl #100, Madison, Wisconsin, 53719, USA

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